Who owns your marketing data in Dynamics?
Hi all! I'm looking for ideas here. We have 2 sets of data. Our sales data that are known customers and accounts and contacts are owned by our sales rep. Then we also have marketing data that are unknown suspects (prospects). We sometimes target both groups with the same in information in marketing campaigns but if I build one static list, it poses a problem when I want the email to come from the contact owner because our marketing data is currently owned by a team. I know I can do this with 2 lists and 2 automations. Just trying to eliminate redundancy. Is your marketing data owned by a user or a team and how do you handle this?
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